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Global Mobile Advertising Market Size, Status and Forecast 2018-2025

  • Category : Telecom & IT
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  • ID : 609526
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  • Publishe Date : 22-Aug-18
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  • No of Pages: 110
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  • Publisher : QY Research

This report focuses on the global Mobile Advertising status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Mobile Advertising development in United States, Europe and China.

Mobile advertising is a form of internet advertising which specifically targets users on mobile phones and other mobile devices.
The U.S. will grow 20% to over $70 billion and will be an astounding 75% of all digital ad spend, according to eMarketer in 2018.
Latin America and Middle East & Africa have seen significant investment in the mobile advertising market. Latin America along with Middle East & Africa regions are expected to witness a significant growth in terms of the adoption of mobile advertising over the next decade.
In 2017, the global Mobile Advertising market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2018-2025.

The key players covered in this study
Applovin Corporation
Avazu
Chartboost
Facebook
Flurry
Google
InMobi
Matomy Media Group
Millennial Media
Smaato
GoWide
InMobi
Mobvista
AdColony
Yeahmobi
PassionTeck
Google
GumGum
Digital Turbine
Global Wide Media
Leadbolt
Leadbol
Moloco
Adperio
Liftoff
Criteo
Twitter
UnityAds
Apple Search Ads
Tapjoy
Vugle
Fyber

Market segment by Type, the product can be split into
Display Advertising
In-App Advertising
In-Game Advertising
Search Advertising
Others

Market segment by Application, split into
Banking & Financial Services
Fast Moving Consumer Goods (FMCG) Sector
Healthcare Sector
Media and Entertainment Sector
Telecommunication & IT Sector?
Media and Entertainment
Others

Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Central & South America

The study objectives of this report are:
To analyze global Mobile Advertising status, future forecast, growth opportunity, key market and key players.
To present the Mobile Advertising development in United States, Europe and China.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.

In this study, the years considered to estimate the market size of Mobile Advertising are as follows:
History Year: 2013-2017
Base Year: 2017
Estimated Year: 2018
Forecast Year 2018 to 2025
For the data information by region, company, type and application, 2017 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.

Table of Contents

1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Players Covered
1.4 Market Analysis by Type
1.4.1 Global Mobile Advertising Market Size Growth Rate by Type (2013-2025)
1.4.2 Display Advertising
1.4.3 In-App Advertising
1.4.4 In-Game Advertising
1.4.5 Search Advertising
1.4.6 Others
1.5 Market by Application
1.5.1 Global Mobile Advertising Market Share by Application (2013-2025)
1.5.2 Banking & Financial Services
1.5.3 Fast Moving Consumer Goods (FMCG) Sector
1.5.4 Healthcare Sector
1.5.5 Media and Entertainment Sector
1.5.6 Telecommunication & IT Sector?
1.5.7 Media and Entertainment
1.5.8 Others
1.6 Study Objectives
1.7 Years Considered

2 Global Growth Trends
2.1 Mobile Advertising Market Size
2.2 Mobile Advertising Growth Trends by Regions
2.2.1 Mobile Advertising Market Size by Regions (2013-2025)
2.2.2 Mobile Advertising Market Share by Regions (2013-2018)
2.3 Industry Trends
2.3.1 Market Top Trends
2.3.2 Market Drivers
2.3.3 Market Opportunities

3 Market Share by Key Players
3.1 Mobile Advertising Market Size by Manufacturers
3.1.1 Global Mobile Advertising Revenue by Manufacturers (2013-2018)
3.1.2 Global Mobile Advertising Revenue Market Share by Manufacturers (2013-2018)
3.1.3 Global Mobile Advertising Market Concentration Ratio (CR5 and HHI)
3.2 Mobile Advertising Key Players Head office and Area Served
3.3 Key Players Mobile Advertising Product/Solution/Service
3.4 Date of Enter into Mobile Advertising Market
3.5 Mergers & Acquisitions, Expansion Plans

4 Breakdown Data by Type and Application
4.1 Global Mobile Advertising Market Size by Type (2013-2018)
4.2 Global Mobile Advertising Market Size by Application (2013-2018)

5 United States
5.1 United States Mobile Advertising Market Size (2013-2018)
5.2 Mobile Advertising Key Players in United States
5.3 United States Mobile Advertising Market Size by Type
5.4 United States Mobile Advertising Market Size by Application

6 Europe
6.1 Europe Mobile Advertising Market Size (2013-2018)
6.2 Mobile Advertising Key Players in Europe
6.3 Europe Mobile Advertising Market Size by Type
6.4 Europe Mobile Advertising Market Size by Application

7 China
7.1 China Mobile Advertising Market Size (2013-2018)
7.2 Mobile Advertising Key Players in China
7.3 China Mobile Advertising Market Size by Type
7.4 China Mobile Advertising Market Size by Application

8 Japan
8.1 Japan Mobile Advertising Market Size (2013-2018)
8.2 Mobile Advertising Key Players in Japan
8.3 Japan Mobile Advertising Market Size by Type
8.4 Japan Mobile Advertising Market Size by Application

9 Southeast Asia
9.1 Southeast Asia Mobile Advertising Market Size (2013-2018)
9.2 Mobile Advertising Key Players in Southeast Asia
9.3 Southeast Asia Mobile Advertising Market Size by Type
9.4 Southeast Asia Mobile Advertising Market Size by Application

10 India
10.1 India Mobile Advertising Market Size (2013-2018)
10.2 Mobile Advertising Key Players in India
10.3 India Mobile Advertising Market Size by Type
10.4 India Mobile Advertising Market Size by Application

11 Central & South America
11.1 Central & South America Mobile Advertising Market Size (2013-2018)
11.2 Mobile Advertising Key Players in Central & South America
11.3 Central & South America Mobile Advertising Market Size by Type
11.4 Central & South America Mobile Advertising Market Size by Application

12 International Players Profiles
12.1 Applovin Corporation
12.1.1 Applovin Corporation Company Details
12.1.2 Company Description and Business Overview
12.1.3 Mobile Advertising Introduction
12.1.4 Applovin Corporation Revenue in Mobile Advertising Business (2013-2018)
12.1.5 Applovin Corporation Recent Development
12.2 Avazu
12.2.1 Avazu Company Details
12.2.2 Company Description and Business Overview
12.2.3 Mobile Advertising Introduction
12.2.4 Avazu Revenue in Mobile Advertising Business (2013-2018)
12.2.5 Avazu Recent Development
12.3 Chartboost
12.3.1 Chartboost Company Details
12.3.2 Company Description and Business Overview
12.3.3 Mobile Advertising Introduction
12.3.4 Chartboost Revenue in Mobile Advertising Business (2013-2018)
12.3.5 Chartboost Recent Development
12.4 Facebook
12.4.1 Facebook Company Details
12.4.2 Company Description and Business Overview
12.4.3 Mobile Advertising Introduction
12.4.4 Facebook Revenue in Mobile Advertising Business (2013-2018)
12.4.5 Facebook Recent Development
12.5 Flurry
12.5.1 Flurry Company Details
12.5.2 Company Description and Business Overview
12.5.3 Mobile Advertising Introduction
12.5.4 Flurry Revenue in Mobile Advertising Business (2013-2018)
12.5.5 Flurry Recent Development
12.6 Google
12.6.1 Google Company Details
12.6.2 Company Description and Business Overview
12.6.3 Mobile Advertising Introduction
12.6.4 Google Revenue in Mobile Advertising Business (2013-2018)
12.6.5 Google Recent Development
12.7 InMobi
12.7.1 InMobi Company Details
12.7.2 Company Description and Business Overview
12.7.3 Mobile Advertising Introduction
12.7.4 InMobi Revenue in Mobile Advertising Business (2013-2018)
12.7.5 InMobi Recent Development
12.8 Matomy Media Group
12.8.1 Matomy Media Group Company Details
12.8.2 Company Description and Business Overview
12.8.3 Mobile Advertising Introduction
12.8.4 Matomy Media Group Revenue in Mobile Advertising Business (2013-2018)
12.8.5 Matomy Media Group Recent Development
12.9 Millennial Media
12.9.1 Millennial Media Company Details
12.9.2 Company Description and Business Overview
12.9.3 Mobile Advertising Introduction
12.9.4 Millennial Media Revenue in Mobile Advertising Business (2013-2018)
12.9.5 Millennial Media Recent Development
12.10 Smaato
12.10.1 Smaato Company Details
12.10.2 Company Description and Business Overview
12.10.3 Mobile Advertising Introduction
12.10.4 Smaato Revenue in Mobile Advertising Business (2013-2018)
12.10.5 Smaato Recent Development
12.11 GoWide
12.12 InMobi
12.13 Mobvista
12.14 AdColony
12.15 Yeahmobi
12.16 PassionTeck
12.17 Google
12.18 GumGum
12.19 Digital Turbine
12.20 Global Wide Media
12.21 Leadbolt
12.22 Leadbol
12.23 Moloco
12.24 Adperio
12.25 Liftoff
12.26 Criteo
12.27 Twitter
12.28 UnityAds
12.29 Apple Search Ads
12.30 Tapjoy
12.31 Vugle
12.32 Fyber

13 Market Forecast 2018-2025
13.1 Market Size Forecast by Regions
13.2 United States
13.3 Europe
13.4 China
13.5 Japan
13.6 Southeast Asia
13.7 India
13.8 Central & South America
13.9 Market Size Forecast by Product (2018-2025)
13.10 Market Size Forecast by Application (2018-2025)

14 Analyst's Viewpoints/Conclusions

15 Appendix
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.1.1 Research Programs/Design
15.1.1.2 Market Size Estimation
12.1.1.3 Market Breakdown and Data Triangulation
15.1.2 Data Source
15.1.2.1 Secondary Sources
15.1.2.2 Primary Sources
15.2 Disclaimer
15.3 Author Details

List of Tables and Figures

Table Mobile Advertising Key Market Segments
Table Key Players Mobile Advertising Covered
Table Global Mobile Advertising Market Size Growth Rate by Type 2013-2025 (Million US$)
Figure Global Mobile Advertising Market Size Market Share by Type 2013-2025
Figure Display Advertising Figures
Table Key Players of Display Advertising
Figure In-App Advertising Figures
Table Key Players of In-App Advertising
Figure In-Game Advertising Figures
Table Key Players of In-Game Advertising
Figure Search Advertising Figures
Table Key Players of Search Advertising
Figure Others Figures
Table Key Players of Others
Table Global Mobile Advertising Market Size Growth by Application 2013-2025 (Million US$)
Figure Banking & Financial Services Case Studies
Figure Fast Moving Consumer Goods (FMCG) Sector Case Studies
Figure Healthcare Sector Case Studies
Figure Media and Entertainment Sector Case Studies
Figure Telecommunication & IT Sector? Case Studies
Figure Media and Entertainment Case Studies
Figure Others Case Studies
Figure Mobile Advertising Report Years Considered
Table Global Mobile Advertising Market Size 2013-2025 (Million US$)
Figure Global Mobile Advertising Market Size and Growth Rate 2013-2025 (Million US$)
Table Global Mobile Advertising Market Size by Regions 2013-2025 (Million US$)
Table Global Mobile Advertising Market Size by Regions 2013-2018 (Million US$)
Table Global Mobile Advertising Market Share by Regions 2013-2018
Figure Global Mobile Advertising Market Share by Regions 2013-2018
Figure Global Mobile Advertising Market Share by Regions 2018
Table Market Top Trends
Table Global Mobile Advertising Revenue by Manufacturers (2013-2018) (Million US$)
Table Global Mobile Advertising Market Share by Manufacturers (2013-2018)
Figure Global Mobile Advertising Market Share by Manufacturers in 2018
Table Global Mobile Advertising Manufacturers Market Concentration Ratio (CR5 and HHI)
Table Key Players Head office and Area Served
Table Key Players Mobile Advertising Product/Solution/Service
Table Date of Enter into Mobile Advertising Market
Table Mergers & Acquisitions, Expansion Plans
Table Global Mobile Advertising Market Size by Type (2013-2018) (Million US$)
Table Global Mobile Advertising Market Size Share by Type (2013-2018)
Figure Global Mobile Advertising Market Size Market Share by Type (2013-2018)
Table Global Mobile Advertising Market Size by Application (2013-2018) (Million US$)
Table Global Mobile Advertising Market Size Share by Application (2013-2018)
Figure Global Mobile Advertising Market Size Market Share by Application (2013-2018)
Figure Global Mobile Advertising Revenue Market Share by Application in 2017
Figure United States Mobile Advertising Market Size 2013-2018 (Million US$)
Table United States Key Players Mobile Advertising Revenue (2017-2018) (Million US$)
Table United States Key Players Mobile Advertising Market Share (2017-2018)
Table United States Mobile Advertising Market Size by Type (2013-2018) (Million US$)
Table United States Mobile Advertising Market Share by Type (2013-2018)
Table United States Mobile Advertising Market Size by Application (2013-2018) (Million US$)
Table United States Mobile Advertising Market Share by Application (2013-2018)
Figure Europe Mobile Advertising Market Size 2013-2018 (Million US$)
Table Europe Key Players Mobile Advertising Revenue (2017-2018) (Million US$)
Table Europe Key Players Mobile Advertising Market Share (2017-2018)
Table Europe Mobile Advertising Market Size by Type (2013-2018) (Million US$)
Table Europe Mobile Advertising Market Share by Type (2013-2018)
Table Europe Mobile Advertising Market Size by Application (2013-2018) (Million US$)
Table Europe Mobile Advertising Market Share by Application (2013-2018)
Figure China Mobile Advertising Market Size 2013-2018 (Million US$)
Table China Key Players Mobile Advertising Revenue (2017-2018) (Million US$)
Table China Key Players Mobile Advertising Market Share (2017-2018)
Table China Mobile Advertising Market Size by Type (2013-2018) (Million US$)
Table China Mobile Advertising Market Share by Type (2013-2018)
Table China Mobile Advertising Market Size by Application (2013-2018) (Million US$)
Table China Mobile Advertising Market Share by Application (2013-2018)
Figure Japan Mobile Advertising Market Size 2013-2018 (Million US$)
Table Japan Key Players Mobile Advertising Revenue (2017-2018) (Million US$)
Table Japan Key Players Mobile Advertising Market Share (2017-2018)
Table Japan Mobile Advertising Market Size by Type (2013-2018) (Million US$)
Table Japan Mobile Advertising Market Share by Type (2013-2018)
Table Japan Mobile Advertising Market Size by Application (2013-2018) (Million US$)
Table Japan Mobile Advertising Market Share by Application (2013-2018)
Figure Southeast Asia Mobile Advertising Market Size 2013-2018 (Million US$)
Table Southeast Asia Key Players Mobile Advertising Revenue (2017-2018) (Million US$)
Table Southeast Asia Key Players Mobile Advertising Market Share (2017-2018)
Table Southeast Asia Mobile Advertising Market Size by Type (2013-2018) (Million US$)
Table Southeast Asia Mobile Advertising Market Share by Type (2013-2018)
Table Southeast Asia Mobile Advertising Market Size by Application (2013-2018) (Million US$)
Table Southeast Asia Mobile Advertising Market Share by Application (2013-2018)
Figure India Mobile Advertising Market Size 2013-2018 (Million US$)
Table India Key Players Mobile Advertising Revenue (2017-2018) (Million US$)
Table India Key Players Mobile Advertising Market Share (2017-2018)
Table India Mobile Advertising Market Size by Type (2013-2018) (Million US$)
Table India Mobile Advertising Market Share by Type (2013-2018)
Table India Mobile Advertising Market Size by Application (2013-2018) (Million US$)
Table India Mobile Advertising Market Share by Application (2013-2018)
Figure Central & South America Mobile Advertising Market Size 2013-2018 (Million US$)
Table Central & South America Key Players Mobile Advertising Revenue (2017-2018) (Million US$)
Table Central & South America Key Players Mobile Advertising Market Share (2017-2018)
Table Central & South America Mobile Advertising Market Size by Type (2013-2018) (Million US$)
Table Central & South America Mobile Advertising Market Share by Type (2013-2018)
Table Central & South America Mobile Advertising Market Size by Application (2013-2018) (Million US$)
Table Central & South America Mobile Advertising Market Share by Application (2013-2018)
Table Applovin Corporation Company Details
Table Applovin Corporation Revenue in Mobile Advertising Business (2013-2018) (Million US$)
Figure Applovin Corporation Revenue Growth Rate in Mobile Advertising Business (2013-2018)
Table Applovin Corporation Recent Development
Table Avazu Company Details
Table Avazu Revenue in Mobile Advertising Business (2013-2018)(Million US$)
Figure Avazu Revenue Growth Rate in Mobile Advertising Business (2013-2018)
Table Avazu Recent Development
Table Chartboost Company Details
Table Chartboost Revenue in Mobile Advertising Business (2013-2018)(Million US$)
Figure Chartboost Revenue Growth Rate in Mobile Advertising Business (2013-2018)
Table Chartboost Recent Development
Table Facebook Company Details
Table Facebook Revenue in Mobile Advertising Business (2013-2018)(Million US$)
Figure Facebook Revenue Growth Rate in Mobile Advertising Business (2013-2018)
Table Facebook Recent Development
Table Flurry Company Details
Table Flurry Revenue in Mobile Advertising Business (2013-2018)(Million US$)
Figure Flurry Revenue Growth Rate in Mobile Advertising Business (2013-2018)
Table Flurry Recent Development
Table Google Company Details
Table Google Revenue in Mobile Advertising Business (2013-2018)(Million US$)
Figure Google Revenue Growth Rate in Mobile Advertising Business (2013-2018)
Table Google Recent Development
Table InMobi Company Details
Table InMobi Revenue in Mobile Advertising Business (2013-2018)(Million US$)
Figure InMobi Revenue Growth Rate in Mobile Advertising Business (2013-2018)
Table InMobi Recent Development
Table Matomy Media Group Company Details
Table Matomy Media Group Revenue in Mobile Advertising Business (2013-2018)(Million US$)
Figure Matomy Media Group Revenue Growth Rate in Mobile Advertising Business (2013-2018)
Table Matomy Media Group Recent Development
Table Millennial Media Company Details
Table Millennial Media Revenue in Mobile Advertising Business (2013-2018)(Million US$)
Figure Millennial Media Revenue Growth Rate in Mobile Advertising Business (2013-2018)
Table Millennial Media Recent Development
Table Smaato Company Details
Table Smaato Revenue in Mobile Advertising Business (2013-2018)(Million US$)
Figure Smaato Revenue Growth Rate in Mobile Advertising Business (2013-2018)
Table Smaato Recent Development
Table GoWide Company Details
Table InMobi Company Details
Table Mobvista Company Details
Table AdColony Company Details
Table Yeahmobi Company Details
Table PassionTeck Company Details
Table Google Company Details
Table GumGum Company Details
Table Digital Turbine Company Details
Table Global Wide Media Company Details
Table Leadbolt Company Details
Table Leadbol Company Details
Table Moloco Company Details
Table Adperio Company Details
Table Liftoff Company Details
Table Criteo Company Details
Table Twitter Company Details
Table UnityAds Company Details
Table Apple Search Ads Company Details
Table Tapjoy Company Details
Table Vugle Company Details
Table Fyber Company Details
Table Global Mobile Advertising Market Size by Regions (Million US$) 2018-2025
Figure Global Mobile Advertising Market Size Share by Regions (2018-2025)
Figure Global Mobile Advertising Market Size Share by Regions in 2025
Figure United States Mobile Advertising Market Size Forecast (2018-2025)(Million USD)
Figure Europe Mobile Advertising Market Size Forecast (2018-2025)(Million USD)
Figure China Mobile Advertising Market Size Forecast (2018-2025)(Million USD)
Figure Japan Mobile Advertising Market Size Forecast (2018-2025)(Million USD)
Figure Southeast Asia Mobile Advertising Market Size Forecast (2018-2025)(Million USD)
Figure India Mobile Advertising Market Size Forecast (2018-2025)(Million USD)
Figure Central & South America Mobile Advertising Market Size Forecast (2018-2025)(Million USD)
Table Global Mobile Advertising Market Size by Product (2018-2025) (Million US$)
Figure Global Mobile Advertising Market Size by Product (2018-2025)
Figure Global Mobile Advertising Market Size by Product in 2025
Table Global Mobile Advertising Market Size by Application (2018-2025) (Million US$)
Figure Global Mobile Advertising Market Size by Application (2018-2025)
Figure Global Mobile Advertising Market Size by Application in 2025
Table Research Programs/Design for This Report
Figure Bottom-up and Top-down Approaches for This Report
Figure Data Triangulation
Table Key Data Information from Secondary Sources
Table Key Data Information from Primary Sources

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